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E-Commerce Manager

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E-Commerce Manager

Do you have the appetite to Grow Your Magic?

Consumers everywhere are increasingly conscious of the quality of the food they eat. Puratos develops, produces and distributes a unique range of ingredients for bakers, pastry-chefs and chocolatiers who demand the very highest quality.

Founded in Belgium in 1919, Puratos is growing rapidly with over 9000 employees in 75 countries, with a consolidated turnover of over €2 billion in 2019. Our passion for innovation, pioneering spirit and core values continue to propel our global ambitions. This, coupled with our commitment to our communities, is what makes working at Puratos so magical.

Position Overview

Based at Shanghai, China, in order to further strengthen our Business Development team we are currently seeking an:

E-Commerce Manager

(Shanghai, China)

* Responsibility for the local E-commerce Strategy in line with the group's strategy and implementation.
* Be a key driver of digital transformation and develop E-commerce as a major route-to-market and business development tool in China.

Key Accountabilities
* Define and roll out an E-commerce business development plan with a clear focus on selling more to existing customers and to new customers and increase the e-commerce loyalty.
* Implement driven digital marketing plan to bring more qualified traffic to the webshops and convert maximum of qualified visitors into E-sales customers.
* Build expertise in analytics the prospects/ customers web visit behaviors, find out where people are stuck, understand how to influence shopping behavior and adapt the plan to make it easier for prospects/customers to buy online.
* Work closely with the sales team to create a win-win situation for both E-commerce and the sales teams.
* Implement AI solution and work with product manager to define the best cross & up sell strategy, onsite communication, promotions to maximize conversion and E-sales.
* Keep close communication with E-commerce global team and share local experience and learning with the team.

* Education: University above preferably related to marketing communication and E-commerce
* 5-8 years relevant experience in digital sales, marketing, E-commerce
* Customer experience focus with an extreme focus on smartphone Experience
* Be familiar with online, digital and E-commerce platforms and technology
* Analytical, you know what to analyse to drive more E-sales
* You're a team player and you can work well cross functional
* Natural born communicator, able to influence and to be influenced
* Good command of English & Madarin, both written and spoken.


Puratos provides a dynamic, entrepreneurial environment that encourages our people to take initiatives and bring ideas that will contribute to the success of the company. Of course Puratos offers a competitive package (salary, group insurance, healthcare, training…) but additionally, offers you a position that you can further develop and shape.

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